Wednesday, 18 December 2013

Research into music magazine industry

We have spent some time researching the music magazine market and industry. According to ABC (audit bureau of circulation figures) figures, readership of music magazines continues to drop. Here is an example of some common magazine figures:
 Mojo: 79,345, down 6.8 per cent
·         The Fly: 70,866, down 34.9 per cent
·         Q: 58,980, down 8.7 per cent
·         Uncut: 56,894, down 9.7 per cent
·         Kerrang: 37,603, down 6.5 per cent
New Musical Express: 20,011, down 16.4 per cent
This is because there is now easy access to internet sites where magazines are available to view for free also people can find out information which would be included in magazines on social networking sites like Twitter, YouTube and Facebook. I have included here a power point where i  have looked at reader profiles for magazines, this will then help me learn about what to include for my magazine and what I could then apply.


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